Breaking free of system limitations to achieve speed and growth
Guardian Product Solutions (GPS) started strong, securing the backing of insurers and developing a compelling new product, LawGuard. However, their prior policy admin system had limited digital capabilities and a lack of product configuration tools. Functional gaps and heavy dependence on the prior vendor would have resulted in substantial professional service fees.
Realizing that the system they had wasn't going to provide the flexibility needed to meet their needs, the GPS team began a rigorous vendor evaluation and selection process. After GPS narrowed down to a short list of contenders, BriteCore emerged as the clear winner. BriteCore met their requirements for an end-to-end modern core insurance platform with a tailorable mobile app and user-friendly product configuration.
GPS quickly implemented the BriteCore Platform and soon began realizing the expected business benefits. BriteCore’s robust APIs enabled seamless integration between the LawGuard Direct-to-Consumer (DtoC) website and the BriteCore Platform. GPS easily configured the BriteCore mobile app to promote their LawGuard brand. The BriteCore Platform provided GPS with true, end-to-end support of the insurance value chain and enabled their staff to be self-sufficient with product configuration. After a rapid implementation, the website, mobile app, and the BriteCore Platform went live simultaneously.
GPS is now free to focus on pursuing market opportunities confident that, with BriteCore, it is providing digital and mobile experiences for its policyholders and has established a flexible platform ready to meet new market challenges. The company is growing into new states, expanding its network of partners, and building out new B2C and B2B product offerings.
Guardian Product Solutions: When we work together, we all profit from innovation
Guardian Product Solutions (GPS) is a product development company specializing in the design and implementation of insurance and financial service product solutions that help diversify and build profitable revenue streams for its partners.
LawGuard, GPS’s inaugural product, is an innovative and comprehensive legal expense insurance product that protects policyholders and their families from costly attorney fees on more than 70 everyday legal issues. Policyholders are empowered to choose any attorney they want, anywhere in the world and the product includes coverage for legal issues spanning courts, automobiles, family, personal finances, home ownership, and rentals. LawGuard can be purchased directly from GPS by consumers or can be added by insurers to enhance their current insurance product offerings.
Moving past on-prem system limitations to cloud-based capabilities
Guardian Product Solutions was in an enviable position. It had developed a new product called LawGuard, secured the backing of insurers, and assembled a group of partners that enabled it to offer valuable services while operating “lean and mean” as a startup.
Although they had achieved many early successes, the GPS team still faced a major challenge with the core policy admin system they had previously selected. That prior system did not have a mobile app – essential for the market that GPS was serving – and it did not have product configuration tools. In order to configure even simple rate changes, GPS faced having to pay for expensive vendor professional services to make these changes. The lack of digital capabilities and expensive fees for product configuration would result in substantial professional service fees.
Finding a true end-to-end solution in BriteCore
Realizing that the system they had wasn't going to provide the flexibility needed to meet their needs, the GPS team launched a rigorous selection process to identify a replacement PAS that would support a digital experience for its policyholders and provide comprehensive capabilities, including self-sufficient product configuration. An exhaustive RFP process narrowed the field to a half dozen contenders. BriteCore emerged from the final selection as the clear winner.
GPS was attracted to the end-to-end capabilities of BriteCore’s core functionality, its customizable mobile app, and its user-friendly product configuration which enabled the GPS team to manage product updates themselves.
Setting the stage for success with a new DtoC website, mobile app, and flexible core platform
Upon selecting BriteCore, GPS quickly implemented BriteCore as its modern core insurance platform and soon began realizing significant business benefits.
Compelling policyholder digital experience
Like many insurtechs, GPS had unique requirements for its digital user experience which led it to build its own DtoC website. BriteCore’s robust APIs enabled seamless integration between the LawGuard website and the BriteCore Platform.
Simultaneous deployment of LawGuard-branded mobile app
During the launch planning process, GPS customized the BriteCore mobile app to promote their LawGuard brand. The mobile app configuration efforts ran in parallel with the development of the LawGuard DtoC website and the BriteCore Platform implementation, with all three – website, mobile app, and platform – launching simultaneously.
End-to-end processing capabilities and flexible product configuration
The BriteCore Platform provided GPS with true, end-to-end support for the insurance value chain, including user-friendly product configuration. This enabled GPS to refine daily operations, manage product changes without vendor services, and reduce IT spend by an estimated 30%
The company is now free to focus on pursuing market opportunities confident that, with BriteCore, GPS is providing compelling digital and mobile experiences for its policyholders and running on a robust, flexible platform ready for new market challenges. GPS is growing into new states, expanding its partner network, and building out new B2C and B2B product offerings.